Tesco support of London Gay Pride

16 December 2011

The Scottish Christian Party has complained about Tesco’s support of London Gay Pride.

The SCP has written to Philip Clarke, CEO of Tesco, pointing out that in the past the London Gay Pride Parade has included advocates of paedophilia.  Dr Donald Boyd, the leader of the Scottish Christian Party, has written: “We expect that Tesco will want to assure itself on this point, lest its reputation suffers further damage when these facts become more generally known.”

Senior management at Tesco includes Nick Lansley, Head of Research and Development for Tesco.com.  He had written on his Flickr page: “I’m also campaigning against evil Christians (that’s not all Christians, just bad ones) who think that gay people should not lead happy lives and get married to their same-sex partners.”  This sentence was removed yesterday along with a number of photographs after complaints were sent to Tesco.

The SCP wrote: “His Flickr page continues to advertise that he is the head of R&D at Tesco, and it has pictures showing his support of the London Gay Pride Parade.  He has a gallery of photographs called Tesco stores immediately beside a gallery called Zero Tolerance.  Under his Zero Tolerance gallery he has a picture of supporters of ProtectMarriage.com, suggesting zero tolerance of those who wish to protect marriage, and another picture with a banner “God is your Enemy”.  This is not mere objection, but he has chosen to label it “Zero Tolerance”.”

Dr Boyd continues: “We are concerned for the well-being of Tesco staff if your head of development is expressing your current ethos and future policy” and he hopes “that Tesco will reconsider this misguided policy of supporting London Gay Pride”.

Cancer Research UK
In another development, Tesco is selling an energy drink called
P***y, with the pink ribbon identified with HIV and Aids.  Tesco’s online website says “P***y Natural Energy Drink is supporting Cancer Research UK with a limited edition can exclusive to Tesco with five pence from each sale going back to the charity for its life saving research.”  SCP contacted Cancer Research UK to ask if they had given permission for its name to be used by Tesco in this marketing manner, but they could not provide someone to comment as its switchboard said that they had a no name policy, that we would need to write, and that “you will have to be quick as I am on a switchboard”.

Pink ribbon
It is time to reassess what this pink ribbon means.  It is supposed to represent concern for those with HIV/Aids.  The homosexual lobby does not like HIV/Aids to be categorised as a homosexual disease, so why is this ribbon coloured pink?  In some situations the homosexual lobby want to be proudly identified as homosexuals, such as London Pride, but there are other situations where they object to being identified by their sexuality.  How is the average person to know the difference?  What does this pink ribbon mean on the Tesco energy drink?  Is Tesco supporting HIV/Aids sufferers, or a homosexual lifestyle, or both?

The sexualising of commerce began in advertising many decades ago - with toiletries, cigarettes and motor cars, then it moved into more neutral goods such as white electrical goods, then it moved into sexualising children and their clothes, and now it is reaching the very food we eat.

Turning the world upside down
It is interesting to watch how the advertising industry can use almost anything to promote commerce.  Already they are working on how to turn the non-branding of cigarette packets to commercial advantage. Tesco can claim that this energy drink gives those who support homosexual behaviour the opportunity to support Cancer Research UK.  At the same time the name of Cancer Research UK is being drawn into Tesco’s apparent promotion of a homosexual lifestyle.  The SCP has asked Cancer Research UK if it is aware of this promotion, and as we assume that Tesco has the permission of Cancer Research UK to promote its brand in this manner, does this mean that Cancer Research UK is being associated with the sexualising of food products?

The Lord Jesus Christ warns us against selling our soul to gain the world, including the world of commerce.

There are other examples of this turn around in public life:

The Bible teaches us that we reap what we sow.  This massive social experiment in realigning human sexuality and morality is ending in tears for too many people.  It does not work.  It is time to change direction - to change our mind or, as the Bible puts it, to repent.

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Update
22 Dec 2011: Cancer Research UK has responded about “our partnership with Pussy Natural Energy Drink.  The special edition product was part of Cancer Research UK’s Breast Cancer Awareness range, which raises vital funds and awareness for breast cancer research.  We have had a 10 year relationship with Tesco, during which time, with their support, we have raised considerable funds for vital work that saves lives.”  Their response did not address our question about sexualising food products, and it seems to suggest that the idea behind this drink may belong to Cancer Research UK rather than Tesco’s.  The plot thickens.

24 Dec 2011: Tesco has decided to drop its future support of the London Gay Pride Parade.  Tesco says its preference is to “support projects with practical benefits rather than events”, and that this applies universally across its charitable giving.  The homosexual publication PinkNews has linked the decision to the call by the Christian Institute to boycott Tesco over the festive season.  PinkNews has downplayed the size of the donation by recalculating it as a miniscule percentage of total charitable givings by Tesco.  This is disingenuous.  Does it think that people will not notice that the biggest part of the donation is the credibility given to London Pride by a donation of any size?  A more relevant percentage is how much £30,000 goes towards the total cost of the event.  The Scottish Christian Party could do a lot with £30,000 but we don’t expect to see such a donation from Tesco any time soon.  Even a £100 donation to the Scottish Christian Party from Tesco would send a strong signal out of all proportion to its size.  PinkNews initially tried to make out that Lansley’s statement had appeared “three years ago” but this misinformation has been removed today from their website.  The facts are that Lansley’s statement was taken down within hours of the Christian Institute email published at 1 p.m. on 15/12/2011.  Readers can decide for themselves how much credibility they can place in the statements from the PinkNews website.

12 Jan 2012: Tesco shares fall 10% in one day, after a poor sales strategy in the holiday season when traders expect to make most money.  Philip Green, the new CEO since March 2011, admitted Tesco got its strategy wrong during a period when rivals Morrisons and Sainsbury saw a rise in like-for-like sales.  The retraction was specific to the UK as its international businesses continued to make progress.